Email Inspiration: Firebox – These Emails Have Personality!
There are three reasons why I always open Firebox emails: The copy is packed with personality and humour. Each email has a theme and looks completely different, but is still recognisable. The products...
View ArticleGrowing your Email Marketing Database
Building, growing, and nurturing an email marketing subscriber base can appear to be a difficult endeavor for any marketer, but there are some simple and effective methods to help develop an email...
View ArticleWhen Digital Marketing Goes Native
Are you an avid “scroller” or a “super skimmer?” Studies suggest that on average, people will read about 20% of text on the average page . I think I may be a part of that group because I find myself...
View ArticleVine and Email Marketing: Good Idea, or Even Possible?
Vine, a mobile app from Twitter that lets users create short looping videos, has only been on the scene for a matter of weeks, but it’s already being used by lots of different brands to inspire and...
View ArticleWhy Marketers should be Tumbling for Tumblr
As announced earlier this week, Yahoo! purchased micro-blogging site Tumblr for $1 billion. Now that the dust has settled, not only are Tumblr’s devoted users wondering what changes will be made to...
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